This is the internet privacy policy for (the “Website”).

This website is the property of Gradiance Yarns. We take the privacy of all visitors to this Website very seriously and therefore set out in privacy policy how Gradiance Yarns uses and protects any information that you give us when you use this website.

Gradiance Yarns is committed to ensuring that your privacy is protected. Should we ask you to provide certain information by which you can be identified when using this website, then you can be assured that it will only be used in accordance with this privacy statement.

Gradiance Yarns may change this policy from time to time by updating this page. You should check this page from time to time to ensure that you are happy with any changes. This policy is effective from 23rd May 2018.

This policy provides an explanation as to what happens to any personal data that you share with us, or that we collect from you either directly via this Website or via email.

What we collect

We collect the following information:

  • Name, postal address, and contact information including email address for the processing of orders for physical products.
  • Information such as preferences and interests (e.g. recently looked at products) to personalise your visit to our website.
  • Information that you provide by filling in forms on our website, such as when you register to receive our newsletter or contact us via the contact us page.
  • Details of your visits to our website and the resources that you access including, but not limited to, traffic data, location data, weblog statistics and other communication data.
  • Information provided to us when you communicate with us for any reason.
  • Information relating to payments including name and postal address, payment date and time, and email address as provided by PayPal.

We do not collect any payment card or bank details. These are kept and stored by PayPal and they do not share this with us. Please see their Privacy Policy for information on how they collect, store, and process this information.

What we do with the information we gather

We require this information to understand your needs and provide you with a better service, and in particular for the following reasons:

  • To communicate with you regarding any orders placed.
  • To post any physical products to you for orders placed.
  • Internal record keeping for tax purposes.
  • We may periodically send promotional emails about new products, special offers or other information which we think you may find interesting using the email address which you have provided via our newsletter form. You must specifically sign up for this. Placing an order or contacting us will not sign you up for this.
  • We may use the information to customise the website according to your interests (e.g. recently viewed products).


We are committed to ensuring that your information is secure. In order to prevent unauthorised access or disclosure, we have put in place suitable physical, electronic and managerial procedures to safeguard and secure the information we collect online.

  • Electronic data is stored behind password protected logins which are not shared. Even my husband doesn’t have access.
  • Electronic data is protected by suitable spam, hacker, and virus protection  services.
  • Personal data is not printed and stored physically in any location.

How we use cookies

A cookie is a small file which asks permission to be placed on your computer’s hard drive. Once you agree, the file is added and the cookie helps analyse web traffic or lets you know when you visit a particular site. Cookies allow web applications to respond to you as an individual. The web application can tailor its operations to your needs, likes and dislikes by gathering and remembering information about your preferences.

We use traffic log cookies to identify which pages are being used. This helps us analyse data about webpage traffic and improve our website in order to tailor it to customer needs. We only use this information for statistical analysis purposes and personal data is not obtained as part of this.

Overall, cookies help us provide you with a better website by enabling us to monitor which pages you find useful and which you do not. A cookie in no way gives us access to your computer or any information about you, other than the data you choose to share with us.

You can choose to accept or decline cookies. Most web browsers automatically accept cookies, but you can usually modify your browser setting to decline cookies if you prefer. This may prevent you from taking full advantage of the website.

For more information on cookies you can read the guidance at All About Cookies.

Links to other websites

Our website may contain links to other websites of interest. However, once you have used these links to leave our site, you should note that we do not have any control over that other website. Therefore, we cannot be responsible for the protection and privacy of any information which you provide whilst visiting such sites and such sites are not governed by this privacy statement. You should exercise caution and look at the privacy statement applicable to the website in question.

Controlling your personal information

You may choose to restrict the collection or use of your personal information in the following ways:

  • whenever you are asked to fill in a form on the website some boxes are optional. Please note that certain information is required to provide the product or service you want and is indicated on the particular form (e.g. we require your address to post a physical product).
  • if you have previously agreed to us using your personal information to receive our newsletter, you may change your mind at any time by writing to or emailing us at You can also click the unsubscribe link at the bottom of any newsletter email.

We will not sell, distribute or lease your personal information to any third party unless we are required by law to do so.

Access to information

You may request details of personal information which we hold about you under the Data Protection Act 1998. If you would like to know what information is held on you please write to

Contacting us

If you believe that any information we are holding on you is incorrect or incomplete, please email us as soon as possible at the above address. We will promptly correct any information found to be incorrect.

By continuing to use the site, you agree to the use of cookies. more information

The cookie settings on this website are set to "allow cookies" to give you the best browsing experience possible. If you continue to use this website without changing your cookie settings or you click "Accept" below then you are consenting to this.